In-Depth
Articles
on Website
Design, Web Hosting
and Internet Marketing
© Herman Drost
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10 Top Reasons to Create a Blog
for Your Business
If you have been putting off creating a blog for your
business, START NOW as you may be leaving money
on the table.
3 Highly Effective Ways to
Submit an Article
Writing an article for publication is one of
the most effective ways to get a steady stream of visitors
to your web site as well as boosting link popularity and
increasing your search engine presence.
Duplicate Web Content - 7
Top Reasons to Write Unique Content
Content has always been king on the Internet because search
engine spiders readily spider the text on your web pages.
However If you begin duplicating web content from other
sources, you may jeopardize your site's rankings due to
triggering the duplicate content filters employed by the
search engines.
Effective Article Writing - Do the Research First!
(Part 1)
If you are going to spend your
precious time writing
articles to gain traffic to your web site they must appeal
to both the search engines and your potential readers.
Effective Article Writing - How to Write an Effective Article
(Part 2)
If you consistently write an article every week or 2 weeks
and submit it for publication you will soon generate a
steady stream of traffic to your web site for years to
come.
7 Top Benefits of Marketing
Your Articles
One of the most often asked
questions from web site owners
is how to generate traffic to your web site. There are
hundreds of marketing methods but one of the most effective
methods is to write and distribute articles.
Successful Business Goal
Setting for 2015
Your goal setting for 2015 can
truly be successful if you
establish a clear purpose for fulfilling them, being
passionate
about them, persevering until they are accomplished and taking
action daily.
PHP Include File - How to Use PHP Include to Easily
Maintain Your Web Site
Maintaining or updating a large site is not easy if you
want to make changes to the header, navigation or footer
sections.
Incoming Links - 12 Powerful Link
Building Strategies
If you generate incoming links on a consistent basis you
stand a good chance of getting top search engine rankings.
How to Create an RSS Feed for Your Web Site
Even though RSS feeds is a relatively new way of marketing,
once you set it up it takes very little time to maintain
and provides another great way to increase the number of
visitors to your web site.
Boost Your Web Site Presence
With RSS
It's getting increasingly
difficult to reach your targeted
audience these days by simply using email. Even if you have
a large ezine list there's no guarantee your message will
be read. Find out why RSS is a great alternative.
Viral Marketing
Strategies
Viral marketing strategies will help boost your
web presence, by rapidly increasing web traffic, gaining
more links and building your reputation as an expert in
your field.
How to Add a Search Engine to
Your Site
When visitors arrive at your web site you want them to find
the information quickly otherwise they will lose patience
and move on.
How to Build an
Ecommerce Web Site Using The PayPal Shopping Cart
Building an ecommerce web site doesn't have to
be complicated task. By following the steps outlined above,
you can quickly and easily set up your site and start
selling your products.
Create a Google Sitemap for Your
Web Site
Google Site Maps is a simple and fast way for your site to
be constantly indexed and updated by Google.
This article will discuss the benefits of implementing this
new technology, who should use it, how it works and how to
create a Google Site Map for your web site.
The Importance of HTML /
XHTML Validation - Part 2
If you get into the habit of always validating your web
pages, your web site will be faster loading, more
search engine friendly, accessible to more devices and
therefore appeal to a larger number of visitors.
7 Benefits of HTML Validation - Part 1
Are you wondering why your site is slow loading, appears incorrectly in the
main browsers and does not rank well for the major search
engines?
7 Ways of Building
Customers' Trust With Your Web Site
When I purchase something
from a web site I first check who
is behind this site. If there is no contact information or
anything about the owner of the site or his/her company I
move on.
Mastering Google
AdWords
Mastering Google AdWords
will enable you to drive traffic to your web site
and start making sales immediately.
How to Quickly Gain Traffic to
Your New Web Site
The problem with a new site
is that it often takes a long
time before it is indexed by the search engines. This means
you are missing out on getting traffic and making sales.
Here are some ways to generate immediate traffic to your
web site..
7 Ways to Increase
Web Site Visitors and Boost Sales
Have you
spent a lot of money on advertising with the
expectation that you would get many sales from the 1000s
of web site visitors that read your ad?
Why You Need a SEO
Maintenance Plan
A search engine optimization maintenance service plan will
ensure that your site will continue to increase in its
rankings, attract more visitors and make more sales.
How to Prepare a SEO Proposal
You can easily get confused by all the SEO experts or SEO
companies that offer SEO services. It's hard to know who to
trust or what should be included in a SEO proposal. I will
endeavor to clarify some of these points for you in this
article, so that you can make the best choice when looking
for SEO services.
How
to Write Effective Web Copy
Writing effective web copy is the key to converting visitors
into buyers. Getting 1000s of visitors to your web site
doesn't
guarantee sales. Reading your web copy should pre-sell your
product with the words you use. Once you achieve this, your
web site will become very profitable.
How to Build a Basic CSS
Layout
Designing without tables by using CSS layouts is fast
becoming the new standard on the Web. In this article
I will endeavor to create a basic 2 column CSS layout
which you can use for future design projects.
How
To Improve Your Web Site Design With CSS
Cascading Style Sheets (CSS)
allows you to create fast
loading pages, increase your search engine rankings, and
modify your whole site with one style sheet. So why don’t
more people use them?
How to Create a Custom 404
Error Message to
Increase Your Web Site Traffic
Creating a custom 404 error page
on your site will prevent you
from losing visitors and increase your web site traffic.
14 Ways to Add
Content to Your Web Site
When I surf the Net, I often see web sites filled with
beautiful graphics that strive to capture my attention.
Well, they do so for an instant, however I click away when
I don't immediately find relevant content. The content you
add to your web site needs to attract both visitors and
search engines.
How to Build a Database
Driven Web Site
If you ever want to create a
state directory, article
directory or a dating site you need to know about
creating database driven web sites. This may seem like a
daunting task at first, if you have never done it, however
I was in the same boat as you. It is not as difficult as you think.
8 Ways To Earn a Passive
Income Online
Wouldn't you like to take a
vacation whenever you want, or
have your wife stop working so she can look after the kids
and still keep up the payment of your bills? Well, if you
wish to achieve this, you need to build a passive residual
income.
How
to Write Effective Sales Copy for the Web
When surfing the web, you often
find websites with large or
flashing graphics to grab your
attention. While this may
"wow" you initially, it does not
pull the visitor through the
site to get the order and make a
sale. This should be the
ultimate purpose of your site if you
are trying to sell something.
How to Set Up a Successful Google
AdWords Campaign
If you are looking for a
fast way to market your products
or business, then Google AdWords is a great solution. You
can set up an AdWords campaign within a few minutes and be
making good money within days.
Internet
Marketing
How Do Small Businesses Lose
Money
and 5 Ways You Can Prevent It.
Having more than one product, promotion method,
client,
employee or income stream you insure yourself against
business failure, boost future income and can lead a
happier, less stressful life.
Building Your
Reputation Online
10 effective ways to build a
reputation online that creates
trust between you and your customers providing you with
repeat business.
How to Create and Market Your
E-mail Signature
One of the most effective ways to passively promote your
business is to create an email signature file. People don't
often put much thought into this powerful passive marketing
tool and therefore lose out on an opportunity to gain new
customers.
My Top 12 Web Site Marketing Strategies
If you don't create a successful
strategy for marketing your web
site, you can't build a profitable online business. It's
therefore imperative to drive thousands of visitors to your
web
site, then convert them to paying customers.
Monetize
Your Web Site with Google AdSense
Why would you want to earn a few
cents or dollars per click
from displaying Google AdSense ads on your web site?
Can
you really make good money from this source of revenue?
How to Find Your Perfect Niche
Market
Most newcomers who
wish to do business on the Internet often market to
everyone they can find with the expectation that everyone
will do business
with them. This is the same as throwing
mud against the wall and hoping
some of it will stick.
They
have not yet found their niche market.
How
to Create and Send HTML Email
Until recently text-based email was the most popular way
to
communicate, however with the advent of html email you can
now
create and send beautiful graphics, create clickable links
and
use interactive forms.
How to Create and Send an
HTML Email Form Using PHP
An HTML email form is often used
in email marketing to generate
a greater response from potential customers. However their
is
not much information on how to actually create an
interactive
html email form or template to achieve this.
How to Organize Your Email Without Losing It
(Part 1)
Do you often get bogged down with too much email to handle,
chewing up your valuable time online? With email being one of
the most popular forms of online marketing you can be sure you
are going to receive much more email in the future, wanted and
unwanted.
How
to Organize Your Email Without Losing It (Part 2)
Stop Spam Mail
Discover the techniques and tools to remove spam mail
before it gets to you. You will gain more time and be able
to concentrate more effectively on your business.
How
to Increase Link Popularity and Improve Search Engine
Ranking
If you want to improve search engine ranking of your web
site,
you need to find a large number of high quality links from
other
web sites.
Increase Web Site Traffic by Writing Your Own Ezine Article
(Part 1)
If you want to increase web site traffic without spending a
dime, then write your own ezine article. It's one of the most
effective web site promotion strategies you could use.
Increase Web Site Traffic by Writing Your Own Ezine Article
(Part 2)
Part 2 will cover the formula and format you can use to write
your own article as well as provide valuable resources where to
publish your articles for maximum exposure.
8 steps to creating a simple business plan for 2012
Your business plan is like a road map to long-term
success.
Have you ever been in a situation where you didn't have a
map
to find your destination and got lost wasting precious
time and
money? Well, the same can happen to your business if you
don't plan out your business strategies.
Improve Search Engine Ranking with Correct Keyword Density
If you are serious about improving search engine rankings, you
need to check the keyword density of your web site. In order to
do this you must integrate proper keyword phrases within your
meta tags and web copy.
How
to use an automatic responder for effective prospect
follow-up
When a prospect shows an interest in your product, if you don't deliver what he wants immediately and follow up on him, you lose
sales.
7 Essential Steps to Web Site Promotion
Web Site promotion should be the major part of your web site
marketing plan. It's not enough just to design a beautiful web
site and put in on the Net.
How
to Create a Web Site Marketing Plan
Creating a web site without developing a web site marketing plan
is the same as planning for failure. A web site marketing plan
is essential not only just to survive but to continue to thrive
and expand your business.
How to Improve Search Engine Rankings
Improving search engine rankings that result in sales
means the continuous monitoring and refinement of your web
site. Since 85% of your sites traffic comes from the search engines,
it is well worth the investment.
17 Highly Effective Strategies to Increase Search Engine Rankings
Search engines are still one of the most effective ways to drive traffic to your web site.
Make your site as attractive as possible to the search engines, so your rankings will improve.
How
to Use Meta Tags for Search Engine Optimization
Statistics show that only one of every four Web Sites
Meta tags. However using these tags can give your site an
advantage over other sites that do not.
How
to Use Keywords to Optimize Your Site for Search Engines
-
Part 1
You may be 1 of 4 web site owners that has not optimized
your site with keywords for ranking in the search engines.
You say you have inserted keywords in your site, but are
they targeted keywords?
How
to Use Keywords to Optimize Your Site for Search Engines
-
Part 2
Placing keywords strategically throughout your web pages will
greatly improve your rankings in the search engines. Many sites,
however, leave them out altogether so your Site won't get ranked
at all.
How to Begin to Make Money
Online
Choose a business in which you will have sustained
interest, so you can whether any little bumps in the road.
Then build a theme-based web site.
How
to Successfully Market With Safelists
Opt-in email safelists are one of the best Internet
marketing strategies for getting your product or
service immediately in front of many thousands of
people. In this article, I will show you how you can
successfully work with them.
How
to Target Your Customers and Put Them in a Buying Mood
Have you
spent a lot of money on advertising with the expectation
that you would get many sales from the 1000s of people that
visited your site or read your ad?
How
to Market Your e-Business on a Shoe String Budget
Here are
some of the most effective ways to promote your online
business without spending a fortune and gaining great
results.
How
to Make Use of Autoresponders
Have you been following up on your contacts by hand
and found it very time consuming? Do you want to increase
your chances to make more sales, keep more of your
customers? An autoresponder should be part of your marketing
arsenal.
7
Proactive Strategies For You To Use When Sales Are Down
Have you been unable to focus on marketing your business,
since the terrorist attacks? Have sales been down for the
past few weeks. What can you do?
Well, you can't just sit on your behind and just hope that
things will magically change and money will come rolling in.
How to Market Your Web Business
Locally
Since you may spend most of your time on the Net with your
business, you may overlook the significance of finding highly
targeted customers locally. Why should you bother?
Search
Engine Directory Submissions
Getting Listed in Yahoo, Looksmart, ODP, JoeAnt and GoGuides
Part 3
Discussion on the free submission
and paid submission methods for each search engine directory.
How to Get
Your Web Site Listed in the Major Search Directories
Part 2
Getting listed in the search
engine directories is more difficult than the major search
engines. Preparation and patience is needed.
How to Get Your Web
Site Listed in the Major Search Engines
Part 1
Getting your web site listed in the major search engines is an
absolute necessity. Why? Because 85% of all people on the
Internet use them when searching for information. When they
type the keyword or keyword phrase in a major search engine,
up pops your web site, or at least you hope so.
20
Reasons to Put Your Business on the WWW
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